Creation of a core, consistent global website to consolidate the Logicalis brand – and support simple customisation for local markets throughout the world.
Global web platform
Following extensive user testing, stakeholder interviews and workshops with local markets, Amaze created a template solution with multilingual functionality. This enabled the site to be customised in key markets - UK, Germany, Argentina, US and Brazil – whilst retaining brand consistency.
In the first 3 months from go live, we have seen search engine traffic on the UK site increase by 600% and the average time spent on the site increase by 190%.
Since going live Amaze have added a new Asia Pacific hub covering markets in Australia, Taiwan, Malaysia, China, Hong Kong and Singapore.
To find out more, download the full case study PDF from the right hand column.